Rick Hendrick and the team's patriotic enthusiasm will be on display this summer. Hendrick Motorsports has decided to launch a “Four-Car Salute to America” campaign spread across all three divisions in celebration of America’s 250th birthday this year.

The event will run across the three most iconic weekends: Memorial Day weekend at Charlotte Motor Speedway, the inaugural race weekend at Naval Base Coronado, and Fourth of July weekend at Chicagoland Speedway.

Not just weekends, the breadth of this campaign stretches across teams in the paddock. Take Kyle Busch, for example, who will debut in the American flag paint scheme in the Truck Series under the banner of Spire Motorsports on May 22, with the livery itself being revealed earlier to us in the O’Reilly Auto Parts Series race.

On May 23, Rajah Caruth (JR Motorsports) and Corey Day (HMS) will showcase the themes in the O'Reilly series.

Kyle Larson will also headline the event at the Coca-Cola 600 on May 24, while efforts also go on from Chase Elliott, who would later join at Chicagoland in the No. 88 JR Motorsports entry.

What makes Hendrick’s events even more special is how they have intertwined their efforts with America’s patriotic identity. This alignment of theirs also draws parallels with the 50th anniversary of the Hendrick Automotive Group, turning these patriotic events into excellent marketing for the group as well.

Take, for example, Charlotte’s “600 Miles of Remembrance,” which is the biggest NASCAR event that truly showcases the honor we hold for our military, while also noting the Coronado race, which is literally held on a naval base.

Additional honors to Army Staff Sergeant Ryan Christopher Malm would also be given by Larson’s car at the Coca-Cola 600. The staff sergeant, who gave the ultimate sacrifice by pushing people away from an uncontrolled vehicle, represents our strongest patriotic values.

As you read our article above, you would note an unusual entry: Chicagoland Speedway, which is being revived after years. Why is it so? What does NASCAR see again in this lost treasure?

NASCAR’s midwest revival starts at Chicagoland

Chicagoland Speedway’s return this year is a strong signal as to how NASCAR is again trying to expand into the Midwest after a slew of programs expanding street races.

Scheduled for the prestigious Independence Day celebrations, the venue gives all traditional NASCAR fans what they want: camping, oval racing and a capacity that Chicago could never offer.

This even drew support from local officials around Joliet, who just wanted the crowd back and wanted to tie this event into even grander celebrations for the Route 66 centennial bash.

The track that immediately reminds us of the 2018 Kyle Busch-Kyle Larson slide-job finish is truly one for nostalgia. A feeling that NASCAR is really trying hard to ignite among its fans throughout America.

You can read more on the Daytona Racing Digest!

Written by

Uday Jakhar

Edited by

Suyashdeep Sason